Maxmail Email Marketing Tips & News

More and more email clients (companies that provide email services to subscribers) allow subscribers to enable preview panes for quick viewing. And while this makes going through email a lot faster, if you don't capture subscriber interest using that small 'window,' your email may end up in the trash bin. If marketing mostly to other businesses, preview panes may be more important than you think. Because business owners and others on your list have even less time than other types of consumers,...
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One of the perks to marketing via email is that once you build trust, you can make suggestions about future purchases. This allows you to sell more of your own products or other people's through affiliate marketing (this is a form of marketing where you make a commission on every product you sell). With a strong list, you can generate even more sales by making simple suggestions for new or existing products. Suggesting Products Before sending out suggestions, make sure the products you're...
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Content is still king when it comes to email marketing. But what happens when your content well runs dry? How to do you keep up with the constant demand for quality information? Even though continuous research is necessary to maintain a steady stream of quality content for email campaigns, there are other ways to improve and maintain content subscribers are used to without spending hours and hours conducting online and offline research. Conduct Research in Advance Once you determine the types...
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