Maxmail Email Marketing Tips & News

When offering an apology to subscribers, you need to make sure the apology is not only sincere, but also warranted. Apologizing for every little thing that goes wrong in your business makes you seem fake and not really sorry at all. This can cause people to opt-out of your email list not only because they don't trust or believe your sincerity, but because you're sending too many messages. Damage Control Damage control is an important part of any business. If you send the wrong information,...
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Regular customers are different from other customers on your mailing list. Why? Because they buy stuff on a regular basis. These customers help keep your business profitable. And as such, you should create a separate email campaign to ensure they keep making purchases from you. Special offers, exclusive information, pre-sales opportunities and preview sales make people feel appreciated and help you remain maintain a steady income. Buying More Chances are those that buy from your website or...
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Failing to reach those most likely to purchase your goods and services typically results in fewer sales or worse, the closing of your business. But to reach people, you must find them online, which can be a daunting task. Luckily, there are some tried and true ways to reach people and turn them into subscribers without having to spend hours, days, weeks, or months surfing the Internet trying to draw attention to your email campaigns. These methods are not necessarily new, but with the advent of...
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