Maxmail Email Marketing Tips & News

Introduction Over time, you may write hundreds or even thousands of email messages or blog posts. And even though some subscribers may save these messages in a special folder or in their inbox, chances are, most won't, but may wish they had. Creating a content archive provides a convenient way for subscribers to revisit old, but still valuable content without having to remember to save it for themselves. You can easily create an archive on your website or blog page that lists the date and...
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Relying solely on marketing gimmicks, sales messages, contests, and other methods may boost sales temporarily, but in the long run, will cause people to look elsewhere when they need reliable information. Striking that balance between sending quality content and tempting people to buy something isn't easy - but if you lead with the facts instead of the hype, you may notice more sales and more repeat business. Become an Expert The Internet is made up of billions of pages of information. Some...
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There's a certain rhythm to email marketing that most people don't recognize. Sending your very best material at the beginning of a campaign may not yield many sales. Once subscribers determine that they've received the best of what you have to offer, they may choose to opt-out and find another marketer with even better information. Building up to your best information can help you build long-term business relationships with subscribers, which could generate more sales. Information...
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