Bulk email marketing is a powerful way to connect with your customers and prospects. It allows you to interact with your customer base and increase sales at a low cost compared to other forms of marketing. That being said, it’s a crowded field, with many participants, which makes it important to do your best to stand out from the crowd. To get the most out of your mass email campaigns, don’t make the mistake many email marketers make by failing to do the 5 simple...
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DIY Email Copywriting –Yes it CAN be Done
July 16, 2013
Bulk email sending provides a powerful medium for getting your message out there to the masses. But as the old saying goes, if it’s that easy, why isn’t everyone doing it? The answer is that they are, and this is why it’s essential to make sure that your email copywriting is written well enough to attract and hold the attention of your audience -with all the other emails they are likely to get consumers won’t take the time to look through your copy if...
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3 Ways to Get Started Email Marketing
July 07, 2013
Bulk email marketing has consistently been an effective, inexpensive way to get your message out to potential customers. If you’re not using email marketing as part of your outreach strategy, you may want to consider adding it to the mix. Below are 3 ways to get started in the email blasting arena.
Use Compelling Subject Lines
Your subject line is one of the most important factors when it comes to open rates, or how many recipients actually click on your emails to see what...
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