Maxmail Email Marketing Tips & News

However compelling a message your email marketing campaign presents, unless you are able to get that message to your prospects, your campaign’s results are likely to be less-than-optimal. Taking the time to perform proper maintenance on your lists in conjunction with email hygiene software ensures that the maximum amount of emails you send will reach their destination. It also helps maintain your sender reputation, which can be damaged if too many of the emails you send result...
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Bulk email marketing is a powerful and effective method for increasing your sales and letting customers and prospects know about new developments at your company. However, running an effective campaign, one that maximizes results, requires tactics that focus on getting as many of your emails as possible to interested consumers. Following are some tips for accomplishing this. Reduce Bounces A high bounce rate, which reflects emails that were undelivered due to bad addresses or...
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When it comes to designing autoresponder messages there is no magic bullet. Different industries may call for different approaches, and even within an industry different styles of messaging may be used to achieve positive results. That being said, there are some basic principles you can use in crafting your autoresponder messages, and the list below outlines these principles with the goal of helping you write messages that improve your bulk email conversion rates and drive more business...
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