Bulk marketing services are popular, and for good reason. Email marketing is a cost-efficient way to reach nearly unlimited potential customers with high-quality targeted content. Maybe you prefer personal emails over bulk emails, or maybe you’re weighing whether to start an email campaign at all. In either case, it’s a no brainer – mass email marketing is a great way to take your marketing campaigns to the next level. Here are a few reasons...
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Is Mass Email Marketing Right for You?
April 28, 2013
How to Write Great Email Copy
April 28, 2013
Email marketing articles talk a lot about subject lines, email frequency, and auto responder programs. One critical element that is often overlooked, however, is the actual content of emails sent to your recipients. After all, you can have all the above locked down and still send out junk that nobody wants to read. Here are a few tips to make sure your email copy lives up to the rest of your marketing campaign:
1. Determine the message – Before you begin...
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Forming an Email Marketing Strategy
April 28, 2013
We get it – not all of you are professional email marketers who read the top marketing blogs every morning. Most of us are business owners, or division managers, or even entry-level marketers who just need a quick course into how to send a bulk email or two. Relax, we’ve got you covered. Here’s a quick guide on how to get your email marketing strategy up and running...
1. Invest in sender software – This can be any bulk mailing...
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