Maxmail Email Marketing Tips & News

There’s a big difference between marketing your company through email and effective email marketing—and that difference isn’t just semantics. If your company is currently engaged in an email marketing campaign and is not making use of email marketing reports, you could be spinning your wheels or worse—moving backwards. Why Use Email Marketing Reports?If you’re going to put time and effort into any sort of marketing approach, it’s important to know...
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A recent prediction from one of the world’s biggest auditing and consulting firms, Deloitte, has shed light on the importance of businesses to get on the SMS advertising and text marketing bandwagon. According to Deloitte, in 2011 over 50 percent of all computers sold will be hand held. This includes laptops but also extends to PC tablets and, most importantly, smartphones that are capable of performing the basic tasks of either. Conventional wisdom rightly sees this as a sign...
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The path that leads to the future of marketing has been laid, and it’s lined with smartphones and mobile devices. Whether companies tread carefully or throw caution to the wind, one thing is without question: the need to move forward is absolutely critical. Without using some sort of SMS marketing software, a company is doomed to be left behind. According to statistics, the number of people who check email on their smartphones on a regular basis has leaped from six percent to 13 ...
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