In most cases, you will always find something important, valuable, or entertaining to write about when it comes to creating mass email marketing messages. But what about those days when the muse just doesn't feel like visiting you? Then what? When days like this occur, go to your subscribers' favorites file and compile a list of your all-time best articles to create quick and easy content.
Vote for the Best Articles
Before writer's block, or lack of inspiration or motivation occurs, send a...
[Read More]
Short on Content? Ask Subscribers for Help
May 07, 2012
Linking vs. Direct Article Posting
May 07, 2012
As an Internet marketer or small business owner, one of your goals is to get people to visit your website or landing page. Email marketing helps you connect with those most likely to make a purchase. But sending helpful, valuable information week after week isn't enough to get people to your site – it may remind people that you exist, but unless you really tempt them to click on your website link, you won't make a sale.
3 Reasons to Send Links Instead
Sending links to articles you post...
[Read More]
[Read More]
Are You Sure You Want to Unsubscribe?
May 07, 2012
When sending email content, you must include a link that allows people to unsubscribe if they no longer want to receive messages from you. But there are ways to encourage people to reconsider leaving your list. While you should ultimately respect and grant unsubscribe requests, giving people a chance to change their minds allows you to dazzle them one last time before they leave your list.
One Final Plea
Place an unsubscribe link at the top or at the bottom of email messages. Make sure that...
[Read More]
[Read More]