Maxmail Email Marketing Tips & News

Growing your email list with qualified subscribers is always the best way to enhance your email marketing strategy. The true beauty of an ever-expanding email list lies in the fact that it can help you boost your email marketing campaigns on its own — no extra work or change of strategy is required. If you’re looking for new ideas to grow your email list, check out the following… 1) Include an email opt-in box on your social media brand pages If you keep an active social...
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Mobile phones are changing the email marketing game for good. And that change is coming fast. To be effective, marketers have to adapt to this changing digital landscape. That means taking the rise of mobile — and in particular, the rise of smartphones — into account for your next mass mailing exercise.But just how do you go about exploiting the rise of mobile technology for your next campaign? Find out in the latest free whitepaper from Optimizer HQ: Email Marketing in the...
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Make it simple, crystal-clear and accessible While targeting the mobile consumer base; clarity, simplicity and accessibility are three of the most essential factors that you need to take into account for your mass email marketing campaigns. As a marketing professional, you should always remain aware of the fact that smartphone and tablet-PC screens are usually smaller, their web connectivity may occasionally be unreliable and most importantly, the recipient’s time usually tends to be...
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