Maxmail Email Marketing Tips & News

If your email marketing campaign involves mass email (hopefully this is all of you), then you know just how difficult it can be to craft great subject lines on a mass scale. How do you come up with something catchy without coming across as spam? How do you convey information without your subject line sounding like a sales pitch? The best marketers have already mastered this skill, so read on to take your email marketing game to the next level. LET’S START WITH THE BAD What don’t...
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When it comes to email marketing, we’ll excuse you if you feel like you’ve heard it all before. With email’s massive revenue potential, however, it pays to listen. The average email campaign brings in around $40 per $1 spent on marketing. There’s a reason people tend to read everything they can get their hands on about the subject. I’ll try to keep it interesting, but here are three tips that may help your mass email campaign. THE TIPS Stop worrying so much about...
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One of the most important aspects to executing a marketing campaign is the ability to reach customers through email. After all, everyone’s got an email account these days, and if you’re sending someone an email, chances are that person opted into your bulk emailing list at some point. Actually, I take that back – I should say that if you’re running a good campaign, that person opted into your email list. If you’re sending emails to random accounts from either...
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