Whether your business is a startup in a breakthrough niche market or a major player in a competitive arena, email marketing remains as a potent tool to get ahead.
There’s no secret formula for email marketing, however. Let’s keep it simple: Here are 6 steps to better email marketing.
1. Don’t SPAM
Many people likes SPAM, but not in their inboxes. Even if you’ve programmed your software to send bulk emails on a decent schedule, sending one too many can be interpreted...
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5 Steps to Better Email Marketing
October 22, 2013
Email marketing is one of those things that everyone does but few people do well. I remember starting out in digital marketing – I’d send a bulk email now and then and hope for the best. Some people have mastered the art of email, however, and had great results. Email is cheap to send, easy to create, and very efficient at reaching customers on both desktop computers and mobile devices. Here are 5 steps to better email marketing that can help you...
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5 Email Marketing Mistakes You’re Making and How to Fix Them
October 22, 2013
I can remember starting out in email marketing. My first few campaigns were complete garbage. This was in the early days of email, mind you, but I was still under the impression that my emails needed to sound like form letters and that fancy images were very important. I learned quickly with the help of a strong bulk email application and good coworkers, but it took time. If you’re in the middle of a campaign or are just starting out, chances are you’re making a few of the same...
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