Getting new email contacts is exciting. That list of new names you’ve grown has a lot of promise in it, that is, if you make the right moves. New contacts can turn into loyal subscribers or frequent customers down the road. To make that a reality, you want to send a variety of emails to start building a relationship.
The first few emails you send to new subscribers are essential. They are a way for the two of you to test the waters and see if there’s a connection.
To get...
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Effective Holiday Subject Lines
November 19, 2014
Holiday marketing can be the most tedious task your marketing department has to carry out each year. With the Christmas holidays almost upon us, you may have already planned your marketing activities and started creating relevant content to handle the seasonal rush. Take a look at a few of these high impact words you could possibly add in to your existing headlines and some examples with how you could use them. While your content itself needs to be focused, it doesn’t hurt to include high...
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Business Blogging Action Plan in 6 Steps
November 18, 2014
Small business owners are constantly attempting to have an exponential increase in online visibility since it is the most cost effective way to reach multicultural, global or local markets. While there are various platforms through which you can channel your content online, let’s focus on the key area of blogging specifically for business purposes.
Although blogs were initiated as personal online diaries and ranting platforms, the potential of using blogging as a platform for marketing...
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