Effective Holiday Subject Lines

November 19, 2014
Effective Holiday Subject Lines

Holiday marketing can be the most tedious task your marketing department has to carry out each year. With the Christmas holidays almost upon us, you may have already planned your marketing activities and started creating relevant content to handle the seasonal rush. Take a look at a few of these high impact words you could possibly add in to your existing headlines and some examples with how you could use them. While your content itself needs to be focused, it doesn’t hurt to include high performing words that will help you stand out in a cluttered inbox and increase the chances of being read and responded to:

  1. NEW: 10 NEW Items on our Menu for the Season
  2. FREE: Diners get FREE dessert on Mondays
  3. OFF: Drive Away the Yuletide Blues with our 50% OFF Deal
  4. SALE: A SALE never sounded this good before!
  5. NOW: You may lose out if you don’t call in NOW
  6. HOLIDAY: Drive off the HOLIDAY clutter with this simple design
  7. SAVE: With our deal you can SAVE more than ever before
  8. DAY: We are having a 1 DAY only sale tomorrow.
  9. MORE: We give your MORE for every kilo you purchase
  10. UP TO: You’ll never get UP TO 60% off anywhere else
  11. GIFT: Buy all your GIFTS in one afternoon at our stores
  12. SHIPPING: Plan to buy more on Free SHIPPING day!
  13. ONLY: Get one for one ONLY at our flagship store every Monday this month
  14. CHRISTMAS: It’s time minimize the CHRISTMAS rush.
  15. LAST: Here is your LAST chance to get in on our one for one offer
  16. GET: The more you buy from us, the more you GET this season.
  17. TODAY: Call or write in for your free trial TODAY.
  18. BLACK FRIDAY: Don’t wait for BLACK FRIDAY when our deal is cooking now!
  19. WIN: Subscribe to us for a chance to WIN a free LCD Television.
  20. SPECIAL: The perfect holiday SPECIAL at half-off next Tuesday.

Hand over this list to your content writers as they are in the midst of writing your holiday content so that you can add in these essential words while the process is still on-going to maximize your click through rates for the Xmas holidays.


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